see the post at http://scott.sorley.com/articles/20050601.html
Sorley's post sheds light on the use of web stats to determine readership. Not just in number of readers but in their number of visits, numbers of posts and the quantity of actual posts that are read. The study of web behavior is an interesting one. This involves being able to view how many hits each of your pages receive, the time spent on each page, the exit point for your readers, how many unique visitors you have and so on.
Years ago when first taking on a commercial venture on the web with a friend of mine, my job was to study these trends (at the time I used a piece of software called WebTrends). It was so very interesting to see the different data I could study and draw conclusions about our site from.
Sorley, in explaining this process, has decided, based on his findings, to concentrate more on QUALITY of his posts rather than the QUANTITY of his posts in developing readership.
From and educational standpoint that certainly seems wise.
Friday, September 28, 2007
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